KICK START YOUR BRAND

Grow

Throughout a brand's life, it is key to continue to grow and differentiate the brand in its competitive space, while also considering opportunities for expansion.

Keen Branding provides a core group of services that help brand marketers to fully realize the value of each individual brand. Some of the ways we support established brands are:

• Tagline Creation
• Brand Positioning
• Nomenclature Systems
• Product Descriptor Creation
• Name and Tagline Validation (Domestic/Global)
• Positioning Statement Creation
• Graphic "Look and Feel" Programs
• Standards Manuals
• Brand and Product Strategy
• Corporate Identity Development
• Internal Brand Communications
• Name Continuity and Nomenclature Systems
• Brand Research
• 3C™ Brand Messaging
• Brand Architecture Systems
• CIA™ Corporate Identity Assessment
• OptiBrand™ Brand Assessment 
• Brand Management
• Brand Building Programs 
• Brand Books
• Brand Extensions
• Intellectual Property Consulting